“FB Agenda” belongs to the humanist sans-serif genre whose design was inspired by Johnston, the typeface created for the London Passenger Transport Board. The influence of its inspiration can be seen in the somewhat open “S” and “s,” the imposing “R” and “M,” and the lower case letters “a,” “e,” “g,” and “l.” The current narrow version is suited for use in headlines and titles of books, magazines, and newspapers. The warm, friendly feel of “FB Agenda” is also popular in industries such as lifestyle, entertainment, food and drinks, and fashion.